Pong in the favicon
A while ago I stumbled upon DEFENDER of the favicon, a game based on Defender which uses some nifty javascript hacks to display the game in the browser favicon. It's pretty impressive, and now I just realized that the same guy has put the classic game of Pong in the favicon. It might not be very practical, but being a developer myself I really find it to be in the higher regions of awesomenimity scale. Play it here.
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Laengd
A couple of the co-workers here at Jung have started a tumblr blog about a special type of Swedish pastery called "Längd". http://laengd.tumblr.com/
A major misconception about social media
I overread a Twitter conversation the other day, where person A was excited about their succesful movie that had gotten lots of engagement and views. Person B on the other hand replied saying that it was too long for YouTube - since YouTube is only for short movies.
Do you see the mistake? The mistake is considering YouTube a media where there are rights and wrongs which will never change. I find this a common view of social media in general.
Twitter should be handled this way. All other ways are wrong.
You should blog that way. And that way will always be the right way.
This is so wrong and it helps building the misconception that social media has all these rules and thus is hard to engage with. Face it - social media changes and the users change its perception of it. All the time.
This means that you have the opportunity to develop social media and the user perception of it. You know your target groups and you know if they want to watch a four minute movie on YouTube.
Xbox Lips Facebook app
We've been a bit on the slow side updating the blog. But it's all due to work. Good old, fun work. For instance this Facebook music quiz for Xbox that was launched today. Answer questions about music and compare your result with your friends. Go ahead and play! (it is in Swedish)
The duelling phones
Einar developed an app to promote the release of his band Dmitry Fyodorov's latest album. The squares represent different sounds from the album.
Fun with phone from Jung Relations on Vimeo.
Spider-Man
The PR industry needs to establish Forum Interaction Guidelines
Being a digital planner you need to have your user stats straight as well as some cases. Both positive and negative. Today a case which most certainly will become a classic social media fake case was revealed, when forum users talking positively about Samsung products were found to be representatives from Swedish agency The Viral Company, who represent Samsung.
The forum users, who had disguised themselves with normal forum nicknames, had been found in several forums talking about both gaming, tv's and other topics relevant to Samsung.
We work with customer support for clients in forums, blogs and micro blogs by answering questions and trying to help, and we do this being transparent and open about who we are. Forum users are knowledgeable and critical towards organizations entering their forum, which makes it incredibly important that we keep the distance and our transparency to establish trust with the forum users.
This kind of "seeding" makes my work so much harder and ruins the reputation of all organisations working with a distributed digital presence. Just as we have created a blogger relations document I think we need to establish a Forum Interaction Guidelines.
- We will always be transparent when interacting with forums
- We will never break the rules of the forum
- We will only interact with the forum when needed
What else is needed?
Pers Värld revealed the story.
Media Culpa also posted about the story.
Update: Adland contacted Samsung who seem unaware of the forum spamming.
Come listen to us at Webbdagarna in Stockholm
Gustaf Brusewitz at Sony Ericsson and I will be presenting our work with the Sony Ericsson Product Blog at the web conference, Webbdagarna, in Stockholm. Our headline is "Sony Ericsson Product Blog - through engagement and openness we created Europe's best corporate blog", referring to our European Excellence Awards for corporate blogs.
We will be presenting at 13.30 on the 24th of March.
Let's Enhance
Got an image enhancer that can bitmap with the right combination of algorithms?